Why MixApp's Listening Chat Rooms Could Change Music Consumption

Occasionally, entrepreneurs create a great social product but don’t have the resources to accrue the critical mass of users necessary to demonstrate its worth. MixApp by Square Products Corp., a free web service in which songs can be played to everyone in a chat room simultaneously, has developed a small but dedicated user base who love to share and talk about music with friends.

However, MixApp is in danger of folding if it doesn’t receive funding or a surge of donations to pay for operational costs and development of a better way to onboard members of different social clusters.