Yes, I called it a “Public Profile” because Facebook is changing the name of branded profiles from “Pages” to “Public Profiles”. I just put a small amount of content via the AllFacebook public profile and will begin posting information much more regularly. The new Public Profiles present brands with a massive opportunity and I’d like to take advantage of that with this blog.
Which social media strategies are winning long-term loyalty and how can your brand build memorable and shoppable moments in the space? Find out at Social Media Week Europe, 7–9 Nov. in London. Virtual passes also available. Sign up today.