Performance Marketing

This Interactive Coke Ad in a Subway Station Winks and Smiles When You Do

Facial recognition meets bottlecap emojis

By Christopher Heine

September 15, 2015

Few tech trends have exploded as fast in recent years as facial recognition and emojis, and now Coca-Cola is bringing them together for an interactive billboard.

Christopher Heine
@Chris_Heine Christopher Heine is a New York-based editor and writer.
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