Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Now a reality, the Internet 2012 tour was born two months ago during an off-hand conversation on a walk to the subway between Reddit general manager Erik Martin and site co-founder Alexis Ohanian. Initially, it was as simple as a desire to take a bus across the country, but for Ohanian, who has amassed somewhat of a cult following as a result of his advocacy during the battle against SOPA/PIPA online piracy legislation, half-brained ideas can quickly become a reality.