Infographic: 85% of Travelers Use Mobile Devices to Book Travel Activities

Opera Mediaworks released an infographic detailing the results of its survey of 1,000 U.S. mobile users, which asked them about their travel planning habits.

Mobile advertising and marketing platform Opera Mediaworks released an infographic detailing the results of its survey of 1,000 U.S. mobile users, which asked them about their travel planning habits. The survey found that mobile is the No. 1 platform for travel research and booking, with 66 percent of respondents preferring to use their smartphones, rather than their desktops, for travel research.

@blshaul blshaul@gmail.com Brandy is a freelance writer for Adweek's SocialProDaily covering social media, gaming, apps and platforms.