How Overenthusiasm for Tech Led to an Era of Oversharing and Data Scandals

This started a decade before Cambridge Analytica

We're in what feels like a dystopia due to the role tech has taken in our lives. Getty Images

As an industry, we are at an important inflection point. We’ve lost trust in the technologies that promised to improve the way we communicate with each other. We took mottos like Google’s “Don’t Be Evil” at face value and blindly followed the hype—and frankly, the dollars—to the point we’re at today. And now we must face the music.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@tobyd Toby Daniels is CEO of Crowdcentric and the founder of Social Media Week.