As an industry, we are at an important inflection point. We’ve lost trust in the technologies that promised to improve the way we communicate with each other. We took mottos like Google’s “Don’t Be Evil” at face value and blindly followed the hype—and frankly, the dollars—to the point we’re at today. And now we must face the music.
Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.