Publishing

Google Is Retiring DoubleClick and Rebranding Its Entire Digital Advertising Suite

Google
By Marty Swant

June 27, 2018

Google is rebranding its line of advertising products, retiring mainstays like DoubleClick while streamlining a new suite of services for media buyers, publishers and small businesses.

Marty Swant

Marty Swant is a former technology staff writer for Adweek.

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