Google Exec Blames Google Glass Failure on Bad Marketing

Glass got 'too much attention,' says Astro Teller at SXSW

During a South by Southwest keynote today, Google X's moonshots captain, Astro Teller, told a packed crowd that Google Glass failed because of the negative publicity it suffered from in recent years.

@laurenjohnson lauren.johnson@adweek.com Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.
{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}