7 Ways to Improve Your Google AdWords Quality Score
Understanding Google’s AdWords Quality Score is a must for any business that’s serious about pay-per-click advertising. Put simply, the AdWords Quality Score measures how effectively your campaigns provide useful content to people searching in Google. Earning a good quality score means creating ads that are highly relevant to your target keywords and your landing pages.
For Google, the AdWords Quality Score system is a way to weed out subpar advertisers from its search network. And business owners who go the extra mile to improve their quality scores can easily gain advantages over their competitors.
2
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in