Giphy’s Culture Editor Is Making the Company’s GIF Search Results More Diverse and Inclusive

Jasmyn Lawson wants everyone to see themselves in the content

With early projects, Lawson focused on social movements she felt needed more attention. Courtesy of Giphy

Sharing thoughts and emotions online is easier than ever thanks to GIF search engines like Giphy, which currently provides 2.5 billion GIFs per day to users around the world.

This story first appeared in the Oct. 30, 2017, issue of Adweek magazine. Click here to subscribe.
@samimain Sami Main is social editor for Adweek, where she posts Adweek content onto social platforms and looks for creative ways to communicate what's new.