Giant Grocery Stores Is Deploying Googly-Eyed Robots to Improve the Customer Experience

"Clean up in aisle 5" will be a high-tech endeavor

Marty will be looking for spills in all 172 locations by mid-2019. Giant Food Stores

It’s as if Christopher Walken’s Googly-Eyed Gardner decided to go into retail: Supermarket chain Giant Food Stores has deployed six-foot-three-inch googly-eyed robots named Marty—and it has plans to bring him to all 172 stores across Pennsylvania, Maryland, Virginia and West Virginia this year.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@lisalacy lisa.lacy@adweek.com Lisa Lacy is Adweek's Commerce Editor.
{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}