Facebook's January US Traffic by Age and Sex: Growth Led by Young Women, Grown Men, and Their Parents

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After what appeared to be a slowdown last month, Facebook’s US growth has surged again. More than 108 million people are now using the site every month, up from nearly 103 million people before. Broken down by age and sex, men between the ages of 26 and 34 accounted for the singe largest gain, with more than 600,000 of them joining. Nearly as many women between 18 and 25 joined — 581,000 of them. These groups were followed by people joining of both genders and ages 45 and above.

While every group grew this past month, the rate of growth among younger people was slightly lower than last month.



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