Facebook's holiday advice to retailers: go mobile
As retailers get into the meat of the all-important Q4, Facebook published some tips for advertisers looking to boost sales in the holiday season — go mobile.
[contextly_sidebar id=”c4ce682d81617e751f7906ae0824b42f”]Facebook told marketers that they should optimize content for the mobile News Feed, which is where more and more eyeballs are going. The site, through its Facebook for Business page, reminded advertisers that large, vivid images work best in terms of engagement than text posts. The blog post also talks up video posts, encouraging more advertisers to give them a try.
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