Facebook's Deal With Omniture Could Lure More Big Companies to Its Performance Ads

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Although a range of companies provide analytics services for Facebook Pages and applications, and a handful offer automated purchasing of Facebook’s performance advertisement inventory, Facebook is now officially partnering with a big player in both areas: Omniture.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in