Upgrade your sales funnel with expert insight at Commerceweek, Feb. 28-29. Broaden your audience with improved data technology and a seamless purchase experience. Register now at 50% off.
Facebook Monday introduced new ways for people to find content on its Facebook Watch long-form video destination.
Users in the U.S. can now follow topics, in addition to the previously available options of following pages and profiles.
Product manager Sherif Kassatly said in a Newsroom post that there are hundreds of topics people can find and follow in Facebook Watch, which can also help users find new pages to follow, and he added that no one else can see which topics a user follows, and they can be added or removed at any time.
Also in the U.S.