Facebook now displays up to 10 ads on a single page


Facebook is testing a way to show users up to 10 display ads on a single page — up from the former maximum of seven per page.

We’ve seen 10 ads appear on permalink pages for posts that have a large number of comments. Click-through rates might be lower for ads that have to compete with nine others at a time, though users are somewhat likely to see these ads as they scroll down to see more comments.

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