Facebook Just Added Data to Help Brands See If They’re Driving Offline Sales

Atlas gets point-of-sale insights and other updates

Headshot of Christopher Heine

Facebook Atlas, the social platform's ad server that extends far beyond its own site and apps, is getting a few noteworthy updates today. 

@Chris_Heine Christopher Heine is a New York-based editor and writer.
{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}