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According to a recent study by Sparkler, commissioned by Facebook IQ, one-quarter of daily Instagram posters in France, Germany and the U.K. believe the Facebook-owned photo- and video-sharing network has changed the way they see the world.
Sparkler interviewed more than 2,000 people aged 18 through 34 from those three countries, and its other findings included:
- The one-quarter figure rises to 38 percent in France.
- 30 percent of daily Instagram posters plan their posts before capturing photos.