Facebook Acquires CTRL-labs to Move Forward on a Neuro-Controlled Wristband

Co-founder and CEO Thomas Reardon will join Facebook Reality Labs


Facebook said it will acquire New York-based neurotechnology startup CTRL-labs, which has been developing a wristband that enables people to control digital devices including smartphones and computers solely via their movements and neural impluses, and not via screens or keyboards.

The social network did not reveal financial information about the deal, but Kurt Wagner of Bloomberg reported that the price tag falls between $500 million and $1 billion.

Facebook vice president of consumer hardware Andrew Bosworth revealed the acquisition in a Facebook post Monday, and CTRL-labs confirmed it in a tweet.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in