What Domino's Pizza Can Teach You About Dealing With A Twitter Crisis
How would you react to someone bad-mouthing your brand on Twitter? Or an irate customer? Or a complete PR meltdown?
It isn’t nice to think that things might go horribly, horribly wrong, but as the old maxim goes: “hope for the best, but plan for the worst.” Here’s how to do the latter.
Domino’s Pizza – a Twitter crisis plan that works
To show you how to start thinking about your company’s Twitter crisis plan, we’ll use a recent example.
Domino’s
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