Customer Experience Is King in 2018, and at #AADM18

Brand leaders in 2018 are obsessed with the customer experience.

It’s one of the major themes we’ve seen this year among the most successful marketers: The customer’s experience is your brand — far more so than anything you say in media, paid or earned. If you don’t deliver a great omnichannel experience for your customers, your brand is going to suffer.

So what goes into creating those experiences from the point of view of a CMO or brand leader?

On June 28 at the All

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