Customer Experience Is King in 2018, and at #AADM18
Brand leaders in 2018 are obsessed with the customer experience.
It’s one of the major themes we’ve seen this year among the most successful marketers: The customer’s experience is your brand — far more so than anything you say in media, paid or earned. If you don’t deliver a great omnichannel experience for your customers, your brand is going to suffer.
So what goes into creating those experiences from the point of view of a CMO or brand leader?
On June 28 at the All
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