Canadian Tourism Goes Social With Interactive Twitter Murals

Canadian Tourism is getting social in their effort to promote Canada with interactive Twitter murals in major cities around the United States. The campaign has launched in New York, Los Angeles and Chicago and is using cool interactive, touch-screen murals to lure Americans into checking out tweets and photos related to Canada, and inspire onlookers to head to Canada for their next vacation.

The Canadian Tourism Twitter murals appear on 8 x 10 foot monitors. Passers by are welcome to interact with the content on the screens by flipping through tweets about all the great stuff there is to do in Canada, as well as enlarging pictures and interacting with the content on the screen. Tweets about Canadian travel experiences are pulled live to the interactive screens.