Publishing

Bustle Digital Group Buys Mic for an Estimated $5 Million

Publisher laid off most of its newsroom earlier today

Mic co-founder Chris Altchek's new role is not yet clear.Getty Images
By Sara Jerde

November 29, 2018

Executives at digital news publisher Mic managed to lay off nearly the entire company and secure a new owner all in one day. The company, which launched with a splash as a go-to news source for millennials, is officially being sold to Bryan Goldberg’s Bustle Digital Group.

Sara Jerde

Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.

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