Brandweek

Brands Should Think Long and Hard Before Using Drones in Marketing, Says DRL CEO

Nick Horbaczewski shares a few tips on using the technology

Drone Racing League founder and CEO Nick Horbaczewski shares some drone tips for brands.
By Katie Richards

October 3, 2018

Brands have a tendency to jump on the latest technology trends, just for the sake of saying they did, but not truly understanding the ins and outs of the technology.

Katie Richards

Katie Richards is a staff writer for Adweek.

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