‘Brand-Tech’ Firm You & Mr Jones Acquires Another Startup, This Time to Tackle Mobile Brand Safety

Latest acquisition from ex-agency vet David Jones

Mobkoi works with more than 100 brands. Getty Images

Former Havas CEO David Jones is adding another startup to his “brand technology” company You & Mr Jones, this time to tackle mobile brand safety.

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@laurenjohnson lauren.johnson@adweek.com Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.