Amazon quietly launched an e-commerce channel in the last couple of days that's selling TV-and-Internet-bundles from Comcast Xfinity. Called Amazon Cable Store, the channel represents a partnership between the two companies.
Given Amazon's huge traffic—it attracts 89 million monthly viewers, per Quantcast—the deal seems like a win for Comcast, which looks to add to its 22.3 million subscribers.
"Amazon is not only the biggest online retailer and a place where millions of our customers shop every day, but it's also a brand that's unrivaled when it comes to customer service," Charlie Herrin, evp of customer experience for Comcast Cable, said in a statement.
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