General

Alibaba Rings Up $30.8 Billion on Singles Day 2018

That’s nearly triple Black Friday and Cyber Monday 2017

alibaba singles day 2018
Alibaba set a new Singles Day sales record in 2018.Courtesy Alibaba
By Lisa Lacy

November 11, 2018

The world’s biggest shopping day lived up to the hype as e-commerce platform Alibaba set another retail record, selling $30.8 billion in gross merchandise volume — including $1 billion in the first minute and 25 seconds—on Singles Day 2018.

Lisa Lacy

Lisa Lacy is Adweek's Commerce Editor.

Recommended articles
You Might Like

What Is Conversational Marketing and Why Do Brands Need It Now?

By Lauren Lee

How to Overcome Versioning Hassles and Make Feedback Effortless

By Ziflow

Why Google Is Prioritizing Investments in Privacy, Measurement and Automation

By Jerry Dischler

Post-Pandemic Shopping Could Create Explosive Growth, But Are You Prepared?

By Celiena Adcock, Head of Go-to-Market and Global Business Marketing, Honey

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"commerce"}