STUDY: Brands on Facebook Post More to Combat Declining Reach

Brands on Facebook posted more frequently during the first quarter of 2015 in an attempt to combat declining organic reach, while Periscope is starting to pull away from Meerkat in the live video-streaming sector.

Adobe1Q2015FBBrandedPostsBrands on Facebook posted more frequently during the first quarter of 2015 in an attempt to combat declining organic reach, while Periscope is starting to pull away from Meerkat in the live video-streaming sector, according to the latest research from Adobe Digital Index.

@9Number9 david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.