A Closer Look at Facebook's High-Traffic Christmas
Web measurement firm Experian Hitwise said in a brief note this week that Facebook was, for the first time ever, the most trafficked site in the United States on Christmas Eve and Christmas Day last week.
We followed up with the company to get more details on what this exactly looked like. Here’s the graph it provided:
Google, overall, still got the largest share of US internet visits last week; while it also saw a holiday lift, the increase was not nearly as great as Facebook’s.
Hitwise also sent over a table showing Facebook’s unique visits each day last week.
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