6 CX Best Practices That Aid in Customer Retention
Kudos to American Airlines for delivering a small, but very meaningful American Advantage upgrade — a great customer experience (CX). CX best practices like this aid in customer retention.
Recently, I’ve had the opportunity to take a number of flights to user conferences that I write about. I always request American, because it’s the primary airline at my airport and I have a lifetime membership in its Admiral’s Club, based on my travel a couple of lifetimes ago.
After
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