5 Tips for Handling a Business Crisis on Social Media

What do you do when your business or brand is receiving unwanted media attention? Whether you’re dealing with a disgruntled customer or former employee, product or company issue, or celeb scandal (Hello, Paula Deen), social media will play a prominent role in damage control. Here are 5 things your business can do before – or during – a crisis to curtail backlash and land on your feet.

What do you do when your business or brand is receiving unwanted media attention? Whether you’re dealing with a disgruntled customer or former employee, product or company issue, or celeb scandal (Hello, Paula Deen), social media will play a prominent role in damage control.