3 Surprising Retail Trends That Emerged From NRF’s Big Show

It’s not all AI and blockchain

Experts are seeing retailers go back to the basics this year. Getty Images

The National Retail Federation (NRF)’s conference last week featured the usual gadgets and gizmos to show attendees the future of retail. Buzzwords like AI and blockchain abounded at panels and in booths. And while some of the news to come out of the conference, like Giant Food Stores unveiling “Marty” the somewhat adorable robot, was interesting, not everything was.

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@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.