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Twitter is a unique and potentially valuable marketing channel for many reasons, not the least of which is its real-time nature. A Twitter timeline is never curated or sorted – users see every single tweet sent by the people and businesses they follow, as they are tweeted.
Here are three tools, all of which are free or offer free trials, that can help you take advantage of real-time marketing on Twitter.
Tool #1: Keyhole
Keyhole tracks any hashtag, in real time.