Twitter Debuts ‘Official’ Label for Verified Accounts; Elon Musk Promptly Yanks It

'I just killed it. Blue check will be the great leveler.'

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One of the most widespread criticisms of new Twitter owner Elon Musk’s plan to make verification of accounts part of its retooled, $7.99-per-month Twitter Blue subscription service was that it went against the reasons for implementing verification in the first place—ensuring that accounts and the people behind them were authentic. Twitter came up with a solution to that dilemma, but now it’s gone.

Twitter director of product management Esther Crawford revealed the now-you-see-it, now-you-don’t solution in a since-deleted tweet Tuesday, saying that the social network was introducing an “Official” level for select accounts in order to differentiate them from the accounts of people shelling out $7.99



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