TikTok, Shopify Extend Their Partnership to 5 European Countries

Merchants in France, Germany, Italy, Spain, UK can now take part


TikTok and Shopify extended the partnership they kicked off last October to France, Germany, Italy, Spain and the U.K.

Merchants on the ecommerce platform will now be able to easily create and run ad campaigns aimed at the video creation platform’s community in Europe of roughly 100 million users.

Shopify said new store creations on its platform in the U.K. in 2020 soared 116% compared with 2019, with the next generation of small and midsized businesses being joined by high-growth companies including Allbirds,

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