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The Last Dance Was Facebook’s Top Pop Culture Moment of 2020

Kamala Harris’ addition to Joe Biden’s ticket spurred over 10 million posts in one day

Instagram Live and Facebook Live views doubled in Italy due to the lockdownFacebook
By David Cohen

December 7, 2020

The Last Dance was basically the top sports moment of 2020 thanks to pandemic-induced stoppages of live action, and the ESPN documentary was also Facebook’s top pop culture moment for the year.

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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