The Economist's Podcasts Have Fetched Over a Billion Downloads Since Launch

Each week, daily news show The Intelligence has about 3.9 million downloads

Introducing the Adweek Podcast Network. Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts.

In 2019, U.K. subscription publisher The Economist released its daily news podcast, The Intelligence, three years after its first pursuit into audio. The goal of that audio push has been to drive ad revenue and—ultimately—subscribers.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in