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Snap Inc. teamed up with fitness tracking application Strava on the Strava Activity Lens, an augmented reality experience that enables users of Snapchat and Strava to share their fitness journey with family and friends via the former’s camera.
The Strava Activity Lens—available globally on Android and iOS—lets Snapchatters take a Snap or post a Story to share recent workouts, and it works by connecting directly to a user’s Strava profile for access to stats and activity maps from workouts such as cycling, hiking and running.