Rhonesha Byng and Lisa Torres on Creating a More Equitable Media Landscape

The leaders of Her Agenda and Publicis' Cultural Quotient explain what marketers can do to create a better future

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Marketers have pledged billions of dollars over the past couple of years to fund minority-owned media. But delivering on those promises has been harder than flipping a switch. Rhonesha Byng, founder and chief executive officer at Her Agenda, and Lisa Torres, president of Cultural Quotient at Publicis Media, took the stage at Adweek’s NexTech Summit to share how they’re exploring the new companies and collectives helping to spur this progress, plus what more needs to be done.

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