Revisiting Mequoda’s Multiplatform Media Strategy

Linda Ruth

Linda Ruth, as president of PSCS Consulting (www.PSCSConsulting.com), offers communication companies worldwide the keys to magazine launches, search engine optimization and audience development online and at retail. She is a pioneer in the fields of Online Audience Optimization (OAO) and gamification for content publishers. Her books, 'Internet Marketing for Magazine Publishers' ; 'How to Market your Newsstand Magazine'; and 'Secrets of SEO for Publishers' can be found on Amazon. Find her online at Google Plus, Magazine Dojo, LinkedIn, and Twitter @Linda_Ruth.