Publisher's Paradox: Information Overload
Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
The Paradox: Just because there is more information available does not mean one can consume more.
An average of 17 webpages are published every single second. In the time it takes you to read this article 4,080 new webpages will be indexed, promoted, optimized, and set free on the world wide web. Every new article we publish contributes to information overload.
The Evolution of Overload
The Early Years
Step back, for just a minute, and imagine the media world we inhabited in the 1950’s.
![AW+ AW+](https://static-prod.adweek.com/wp-content/uploads/2021/11/aw-plus.png)
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in