Did you know brand recall increases when viewers see an ad on TV AND streaming? Download "A Practical Playbook for Multiscreen TV" to learn more.
The National Football League said last week that 7,500 vaccinated healthcare workers were invited to Super Bowl LV Feb. 7 as its guests. On Monday, the league and TikTok detailed how they will entertain those guests.
Grammy Award-nominated pop superstar Miley Cyrus will headline the NFL TikTok Tailgate at Raymond James Stadium in Tampa, Fla., site of the big game, starting at 2:30 p.m. ET/11:30 a.m. ET Feb. 7. Kickoff is set for 6:30 p.m. ET.
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