Michaels to Bring 360-Degree Immersive Holiday Shopping Experiences to Pinterest

Each virtual room includes do-it-yourself projects and shoppable products

Pinners will be able to explore 360-degree experiences in three themes Michaels/Pinterest

Arts-and-crafts retailer Michaels teamed up with R/GA Austin to bring three virtual holiday shopping experiences to Pinterest, starting Saturday (Oct. 31).

@9Number9 david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.