Gucci Beauty Teams Up With Snapchat on AR Portal Lens

It marks the debut of new scent Gucci Bloom Profumo di Fiori

For a limited time, Snapchatters in the U.S. can access the lens via Lens Carousel Gucci Beauty/Snap Inc.

Gucci Beauty teamed up with Snapchat on an augmented reality portal lens to celebrate new scent Gucci Bloom Profumo di Fiori.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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