BuzzFeed Wants to Become an 'Inspiration Engine,' Influencing and Monetizing Consumers

The publisher hopes commerce and its newly expanded scale will bring stability

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BuzzFeed returned to NewFronts for the first time since 2016 on Wednesday, as CEO Jonah Peretti laid out his vision for how the publisher plans to navigate changes, both internal and external, reshaping the 15-year-old company.

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