5 Ways Publishers Can Spur Readers to Pay for Online Content

Journalism’s had a rough season. The New York Times’ print business is down 19%; Gannett print’s down 15%; Postmedia’s down 21%; and McClatchy’s down 17%, according to recent earnings reports. Then there are the layoffs at the Wall Street Journal and the bloodletting at Reuters.

Scott O'Neill

Scott is a strategic and media technology professional with over ten years of U.S. & U.K. client service and leadership experience. As Senior Vice President of North America for MPP Global, Scott is responsible for leading a cross vertical organization by assisting media and entertainment companies with identity management, CRM, and eCommerce solutions. Over the past three years, Scott has worked at the executive level for MPP Global's U.S. headquarters in New York and is influential in developing long-term relationships with strategic partners.

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5 Ways Publishers Can Spur Readers to Pay for Online Content

Scott O'Neill

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Scott O'Neill