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Marketers Are Racing to Reach Rapidly Growing Audiences on Amazon’s Alexa and Google Home

Digital

But some pricey IOT gadgets are lagging behind.

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How Pac-Man So Completely Seized the Imagination 37 Years Ago and Never Really Let Go

Brand Marketing

Though it wasn't the first maze challenge, it's still going after nearly four decades.

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This L.A. Creative Shop Upended the Traditional Agency Model

Agencies

A-OK's founders noticed a glaring issue in the industry.

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One Man’s Journey From Hip-Hop Journalist to Creative Chief and Snoop Dogg Partner

Agencies

Cashmere's Ryan Ford has run the rap gamut.

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Infographic: What Marketers Really Think About Artificial Intelligence

Brand Marketing

Nearly half believe it's an overhyped buzzword.

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What Needs to Come First for VR to Take Off, Mass Hardware Adoption or Compelling Content?

Digital

It's tech's version of the classic chicken-or-egg dilemma.

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Why AI Is the New Battleground for Brand Marketers

Brand Marketing

Embracing consistency and effective frequency.

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Virtual Reality Hardware and Content You Should Expect to See in 2018

Digital

More announcements are likely to come this week during the Consumer Electronics Show.

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What These 5 Women Are Doing to Solve Tech’s Diversity Problem

Digital

At CES, all eyes will be on the issue, from gender-neutral AI to coding.

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How Marketers Are Turning Your Car Into a Branded Experience

Digital

They're using voice and the IoT to reach consumers.

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