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For Production Company Summerjax, It’s All About Trust and Collaboration

Agencies

The Los Angeles shop promises to serve as an extension of brands' in-house teams.

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Adweek’s Brand Genius Awards Celebrated the Best in Brand Building

Brand Marketing

Presented by NBCUniversal and Oath.

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This Creative Shop Spread Its Wings With an In-House Publication

Agencies

Adjective & Co. aims to channel the best of a big-city shop to Jacksonville, Fla., and Montauk, N.Y.

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Why Publishers Are Taking Their Brands Offline With New Product Licensing Deals

Performance Marketing

Publishers from PopSugar to BuzzFeed dust off an old but reliable strategy.

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How Genius’ Director of Content Went From Teaching to Hanging Out With Lin-Manuel Miranda and Jonah Hill

Performance Marketing

Elizabeth Milch used her educational background to climb the ladder.

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Will Augmented Reality Explode Following the Latest Boom of Projects?

Performance Marketing

Tech companies and brands seem to be increasing their use.

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Losing a Race for Congress Inspired Girls Who Code’s Founder to Tackle the STEM Gender Gap

Brand Marketing

Adweek’s 2018 Brand Save honoree is Reshma Saujani.

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When It Comes to Causes She Believes In, Serena Williams Is Not Here for the Status Quo

Brand Marketing

The tennis superstar is intent on making change happen.

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These 4 Brands That Serena Williams Has Aligned Herself With Are as Bold as She Is

Brand Marketing

The tennis champ has served up powerful messages at every turn.