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What Marketers Need to Know About GDPR’s Impact on Mobile Advertising

Performance Marketing

GDPR could cause big changes for apps and location-based marketing.

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Why In-house Publishers Are Becoming Attractive Alternatives for Advertisers and Creatives

Agencies

Brands are shifting more resources from traditional marketing to branded content.

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The Surprisingly Political History of Hunter Wellingtons, the Rain Boot of Choice

Brand Marketing

From an English duke to the Obamas.

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Super Troopers Star Paul Soter Is a Nimbly-Bimbly Adman

Agencies

You already know Omelet's director of creative development—if you're a fan of the Cat Game.

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Online Community Experience Drove This Independent Agency From the Start

Agencies

The Social Element in London thrives on connection.

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When #MeToo Came to Madison Avenue

Agencies

Advertising has been particularly slow to address sexual harassment.

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Infographic: Women Use Their Phones for Way More Than Just Communicating

Performance Marketing

Over a third look at their mobile devices immediately after waking up.

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11 Inspiring Women Who Have Broken Down Advertising’s Most Persistent Barriers

Agencies

Here's how these trailblazers overcame difficult odds and found their voice.

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Younger Consumers Are Abandoning Casual Chains. Here’s What Restaurants Are Doing to Fix It

Brand Marketing

Restaurant chains adopt new tech, menu items and more to court millennials.

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#MeToo and #TimesUp Have Done Their Part. It’s Time for Higher-Ups to Do Theirs

Agencies

Management must step up or these movements could fall short.

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