Who's Using Facebook's Top Apps? Demographic Data Indicate Diverse Audiences

[Editor’s Note: The following stats are excerpted from Inside Facebook Gold, our membership service tracking Facebook’s business and growth around the world. Visit Inside Facebook Gold to learn more about our complete data and analysis offering.]

As the Facebook platform ecosystem continues to grow and diversify, it has become increasingly important — and interesting — to note which users are engaging most with today’s popular apps. We looked at demographic data for 18 different leading apps by multiple developers.

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